Issue link: http://townofcary.uberflip.com/i/791946
Promote the Economic Growth and Vitality of Downtown CHAPTER 3:WORK 3 Maximize Cary's Locational Appeal 4 Major Actions: • Take a leadership role in exploring opportunities for bringing additional transit services downtown, in downtown station area planning, and in increasing re- gional coverage and connectivity. • Amend downtown zoning and development ordinances to reflect the downtown special planning area vision. • Develop marketing collateral to promote development opportunities and suc- cesses. Major Actions: • Implement the policy initiatives in the LIVE, SHOP, ENGAGE, SHAPE, MOVE, and SERVE chapters. • Solicit feedback from employees of targeted businesses to identify opportunities for enhancing Cary's national image in order to attract the types of industries and workers critical to Cary's future. • Strengthen and promote Cary's brand to direct economic recruitment. Many new businesses have been loca ng in Downtown Cary in recent years, such as Pharmacy Bo le + Beverage. 42