Issue link: http://townofcary.uberflip.com/i/320439
Chapter 6 ! Getting There 39 06 ! Getting There Cary's Public Art Program is administered by the Parks Recreation & Cultural Resources Department's Public Art Coordinator and the Public Art Advisory Board with Town Council support, and receives assistance from various municipal departments, including Pl anning, Engineering and Public Works. Program administration includes the identification of projects and funding, development of partnerships, selection of artists, and the overall management of a project from contract to installation and maintenance. Funding Opportunities and Procedures Downtown Cary is an important venue for public art because it complements the Town's urban design and revitalization strategies laid out in the Comprehensive Plan. Funding is necessary to underwrite and implement Cary' s public art program , and can come from a variety of sources, both public and private; however, it is important that they be permanent and dedicated in order to ensure long - term stability and provide predictability in short - term and long - term planning for public art. While local officials have supported public art over the years, the lack of a permanent funding source precludes long - term planning for projects. Public Sources of Funding The largest source of funding for public art is the municipality itsel f. Cary has traditionally funded public art through its Capital I mprovement Budget (CIB) process . Public art projects are recommended each year by the Public Art Coordinator and Public Art Advisory Board (PAAB) and submitted to the Town Council for appro val. Qualified capital projects might include the construction or repair of all buildings, structures (e.g. retaining walls), new road capacity, and park development. The PAMP 2012 recognizes that the Town will continue to fund Public Art on a project - by - project basis through its capital planning process. In the future it is recommend ed that the Town consider a mechanism for a more predictable planning and funding process . It is recomm ended that both public sources, for example a percent fo r art program that dictates a percentage be considered , in addition to exploring private revenue sources for public art (discussed below) . Private Sources of Funding The private sector offers opportunities for sponsorship and funding of public art proj ects and programs. Corporations are potential sponsors for community art projec ts such as public art workshops, education and outreach, documentation of an event or tempo rary project, per formances open to the community, or a residency for an artist with sc heduled talks and activities. Additionally, developers and businesses often have semi - private spaces that are open to the public and create ideal locations for public art. The Town could offer incentives for sponsoring an art project in these semi - priva te or public spaces, such as empty storefronts, which could be donated for a length of time. Partnerships could involve combining funds from the private developer and/or privately owned facilities with available Public Art Program funds. Public Art in Private Development Public art within plazas and gathering spaces of private development elevates the project by creating places that are connected to the comm unity. The art contributes to a "sense of place", that increases public enjoyment and the likeli hood that patrons will make return visits and support local businesses. Public art within Maynard Loop is particularly important for the revitalization of the town center. The strategic and cohesive placement of art, such as at gateways, primary intersec tions and along the corridor